How to Start Bakery Business in Philippines: Paano magtayo at magpatakbo ng Panaderya?

Michelle Ang
is a Businesswoman in Hong Kong

Ang tinapay ay isa sa mga pangunahing pagkain ng mga Pilipino. Maliban sa bigas, isa ito sa mga mabentang pagkain. Kaya naman, isa ito sa mga hanapbuhay na mataas at mabilis ang kita. Kung pagaaralan ang pagtatayo ng isang bakery ng mabuti, maaring kumita ng marami. Bago pumasok sa ganitong business, isipin mabuti kung ito ay kahihiligan mo at kung mabibigyan mo ito ng sapat na oras o panahon. Maaaring gumawa ng mga listahan ng mga bagay na magaganda sa pagkakaroon ng isang bakery at mga challenges na maaaring maranasan. Sa ganitong paraan, makikita mo kung mas matimbang ang mga magagandang bagay na makakamit sa pagkakaroon ng bakery.

Demand: Ano hinahanap ng mga tao?
Pangalawa sa ating pangunahing pagkain ang tinapay. Nasa 30,000 ang panaderya sa Pilipinas ayon sa Trade and Industry department. Kadalasang may mga panaderya sa isang bayan na medaling mapuntahan ng mga tao sa umaga para bumili ng pandesal. May mga panaderya din na makikita ngayon sa mga malls. Madami na ang mga ito kung iyong iisipin ngunit dapat din natin isipin ang lumalaking populasyon ng ating bansa at ang epekto nito sa lalong paglaki ng konsumo sa tinapay. Dahil dito, magandang investment ang pagtatayo ng isang bakery dahil araw-araw din ang pamimili ng mga tao ng kanilang tinapay at siguradong kikita ka sa hanapbuhay na ito.

Investment costs: Magkano ang puhunan?
Isa sa iyong investment ay ang pagaaral kung paano magbake. Tatangkiliin ng mga tao ang isang bakery kung ito ay makakapagbigay ng iba’t ibang klase ng tinapay. Maaaring gumawa at magbenta ng cakes, cookies at tasty breads. Kung may budget ay maaaring magenroll sa baking classes na nasa Php 15,000 – Php 20,000. Kung kapos naman sa budget ay maaaring magpatulong sa TESDA na nagooffer ng mga libreng training sa baking. Kinakailangan din mag-invest ng mga kagamitan upang makagawa ng tinapay ng maayos. Ang ilan sa mga pangunahing kagamitan ay ang mga sumusunod:

· Bakery Oven – Nasa Php 10,000 hanggang Php 30,000 depende sa laki at kung ito ay brand new o second hand
· Dough Mixer - Nasa Php 10,000 hanggang Php 50,000 depende sa laki at brand
· Bread crusher - Nasa Php 10,000 hanggang Php 18,000 depende sa laki at brand
· Bread slicer - Nasa Php 8,000 hanggang Php 12,000 depende sa laki at brand
· Baking trays – Nasa Php 70 to Php 900 per tray
May mga second hand baking equipment packages na nasa Php 60,000 pataaas. Maaaring simulan ang isang panaderya business sa halagang Php 100,000 pesos.

Regulations/Laws: Lisensya at Batas sa bansa
Isa sa mga dapat tutukan ay ang pagkuha ng business permit. Kailangan magbigay ng mga requirements sa munisipyo upang mabigyan nito. Dahil pagkain ang iyong produkto, siguraduhing may tamang “Food Handling” upang maiwasan ang mga reklamo tungkol sa iyong produkto. At dahil nakasalalay ang kalusugan ng mga consumers, isa sa mga regulations ng DTI ang pagkakaroon ng proper food handling.

Profit: Magkano ang kita?
Maaaring kumita ng Php 6,000 sa bawat araw tuwing weekends. At maari din naming kumita ng Php 4,000 sa bawat araw tuwing weekdays. Ang average na kita sa bawat araw ay Php 2,000. Ito ay depende din sa lakas o hina ng konsumo ng mga taong malapit sa iyong panaderya.

Marketing/Advertising: Paano makilala ng mga tao?
Ang pinakamagandang marketing strategy sa ganitong hanapbuhay ay ang word-of-mouth. Panatiliin ang tuwa ng mga taong bumibili sa iyo upang magkaroon ng mas malaking posibilidad na ang iyong panaderya ay dadayuhin ng iba pang mga tao. Ang pagbibigay ng magagandang serbisyo sa mga mamimili ay isa ding malaking factor. Maaari ding gumamit ng mga social media networks sa pagmamarket ng iyong produkto. Sa pamamaraan na ito, makikita ng mga mahilig maginternet ang iyong bakery. Ilagay ang mga impormasyon sa iyong blog o site tulad ng contact numbers at location. Uso pa din ngayon ang paggamit ng flyers at streamers upang magengganyo ng mga mamimili.

Small businesses must be resourceful to survive. With smaller budgets, big ideas need to be as proactive as they are cost-efficient, taking into account everything from consistent industry changes, cash flow, customer needs and the unexpected challenges you never saw coming. Multitasking to keep up with the big guys on a fraction of the budget is why small businesses have become notorious for bootstrapping (using existing resources or with as little capital as possible to solve problems), and being creative about their approach to staying competitive.

Set deadlines and goals for yourself and adhere to them. Determine your goals for your business, write them down and give them to a trusted friend with a date set for 5 months or a year from then to review them with you. On a daily basis, set your goals for the day and at the end of the day review them.

Do what you love. You're going to devote a lot of time and energy to starting a business and building it into a successful enterprise, so it's really important that you truly deeply enjoy what you do, whether it be running fishing charters, creating pottery or providing financial advice.

Don't wait until you've officially started your business to line these up, because your business can't survive without them. Do the networking. Make the contacts. Sell or even give away your products or services. You can't start marketing too soon.

While the journey of every company from start-up to success is different, there are some steps that every business must go through. Buy into your own vision and don’t waiver it just for a pay check. You know your vision better than anyone else, and if you lose sight of it, the world will too.Build the best product you can, and make sure it has long-term value.

Make sure that you build your business around your skills and knowledge. Your friends and family members can help you spread the word, and past business contacts can introduce your brand to their professional contacts as well. When you start a business, there’ll usually be a period when you’re investing lots of time, effort and money before you start making a profit. Before you do this, it’s important to research your market to make sure your customers will really pay for your product or service.

You may have the best business plan in the world, but without customers, your business is nothing. Create a thoughtful customer-acquisition plan and marketing strategy and be prepared to explain it to investors, partners and stakeholders, as this will undoubtedly be the first questions they ask.

Don't be afraid to fail. When you have an idea, figure out the pieces you need quickly, go to market, believe in it, and continue to iterate. If you need more investment, you might be able to raise money to fund your growth plan by selling shares in your business. You can do this by getting friends and family to invest.

Have some written recollection that you are partners, who's responsible for what, and how much money each of you put in.

Ask yourself what people are required to make it work for this idea, for this business?" Eighty percent of start-ups fail because the founders get bored, discouraged, or something else, and they move on to other things, not because of some catastrophe.

Spend a lot of time boiling down what their business is, what it does, and what it represents. If you nail down a 2-5 minute summary that will pay a lot of dividends throughout the life of your business. Do what you know… and love! It will resonate with your customers, employees, and potential investors. And make all the hard work worthwhile. Test it with them and get feedback. Find out what they’d be willing to pay for it. Try out different prices with different customers in a consistent, realistic way to see what people will really pay. Can you make enough money for a return on your investment?

About the author

Michelle Ang

Profession: Businesswoman
Hong Kong , Hong Kong


Reply as anonymous (Your real name and picture will not be seen)
Cecille Yangzon
is in Hong Kong
thank you sa idea...bakery talaga ang gusto Kong negosyo..
Rommel Alcantara
is in the Philippines
Hello There!
We are one of the leading manufacturer and supplier of different milk powder in the greater manila area - skimmed milk powder, buttermilk powder, full cream milk powder, cocoa powder. We can supply you with your requirements on a regular basis. For more details you can contact me at 0920-2804549 or call me at 6649610. Thanks! Rommel - Rigels Food Corporation
This post has been reported for abuse
Rommel Alcantara
is in the Philippines
DISCLAIMER: This is to inform the general public that I am no longer connected with Rigels Food Corporation since November 2019. As such, I am in no capacity or authorization to sell their brands or to represent them. For inquiries, please contact them directly.
The medical information contained in this section is not intended for treatment or prescription. It is used to complement, not replace, the communication between a patient and their physician. Reliance on any information provided by BuhayOFW or any medical experts is solely at your own risk. If you have a medical emergency, call your doctor or go to the hospital immediately. BuhayOFW's Medical Review Board is a team of board-certified doctors who ensure our content is medically accurate and reflects the latest in health information. Our experienced board of medical professionals verify that our content is thorough and all-inclusive, in order that you can trust the information you read here will help you through improvements in your health journey—whether that’s for yourself or for a loved one.

Disclaimer: Buhay OFW is not a Registered Investment Advisor, Broker/Dealer, Financial Analyst, Financial Bank, Securities Broker or Financial Planner. The Information on the Site is provided for information purposes only. The Information is not intended to be and does not constitute financial advice or any other advice, is general in nature and not specific to you. Before using Buhay OFW’s information to make an investment decision, you should seek the advice of a business professional, qualified and registered securities professional and undertake your own due diligence. None of the information on our Site is intended as investment advice, as an offer or solicitation of an offer to buy or sell, or as a recommendation, endorsement, or sponsorship of any security, Company, or fund.

Buhay OFW is not responsible for any investment decision made by you. You are responsible for your own investment research and investment decisions.